2. Plugin and theme updates

Plugins and themes help to extend the functionality of your website. But like any software, they need to be kept up-to-date to ensure compatibility with the latest web browsers and security patches. Also, to ensure that they function optimally and are fit for purpose.

3. Content updates

Your website’s content should be kept up-to-date to ensure that it is relevant and accurate. It makes it look professional and be a true reflection of your business. This includes adding new blog posts, updating product descriptions, and removing outdated content. Outdated content can make your site look unprofessional and can turn away potential customers. The content that is updated, should be user friendly and SEO optimized.

4. Backup and disaster recovery

Given all the threats from hackers and technical glitches. Having a recent backup of your website is important in case something goes wrong. Your hosting company should have a disaster recovery strategy. Disaster recovery planning helps ensure that you can quickly get your website back up and running in the event of a major problem. A backup helps to prevent data loss and ensures that you can restore your site if it’s ever hacked or corrupted. There are third party plugins that are very efficient in restoring a back-up like Updraft, etc.

5. Performance monitoring and optimization

Monitoring your website performance and health status can help you identify potential problems and take steps to keep your site running smoothly in time. Optimizing your website’s performance can help improve your site’s speed and responsiveness. It entails the tasks of improving web page loading times, optimizing image sizes, and minifying code.Using third party softwares like Google Search Console, Semrush, etc. can assist a great deal in this regard.

6. Security scanning

Security scanning is important in web maintenance to ensure that the site is secure from any potential threats. Regularly scanning the website can identify and fix security vulnerabilities before they cause any damage. Hence, having a very effective hosting partner is important. This helps to protect both the website and its users from potential harm.

Scanning the website also helps to improve the user experience. By identifying and fixing potential security vulnerabilities, users can be assured that their personal information is safe when using the website. This requires updated SSL (i.e. Secure Sockets Layer) which means standard technology for securing an internet connection by encrypting data sent between a website and a browser (or between two servers). It prevents hackers from seeing or stealing any information transferred, including personal or financial data.

7. User management

If your website has users, you’ll need to manage their accounts. This includes creating and deleting user accounts, resetting passwords, and managing permissions. User management also includes cleaning out the users’ list by removing bots and spam accounts. Passwords Integrity where passwords are changed regularly and kept unique, is very important for your business.

8. Accessibility testing

Websites should always be active and working 99.9% of the time. Checking if your website is active is very important to ensure that everyone can use your site. This includes people with disabilities, people using mobile devices, and people with slow internet connections.

9. Uptime monitoring

Uptime monitoring helps ensure that your website is available when people try to access it. The goal is to keep your website’s uptime as close to 100% as possible. Once your site goes down, you’ll want to know about it so you can take steps to get it back up and running, and prevent that from happening going forward.

10. SEO monitoring

Monitoring your website’s SEO is important to ensure that it is visible in search engines. This includes tracking your site’s ranking, backlinks, and website with the help of Google Analytics and Google Search Console. SEO monitoring can help you identify potential problems and take steps to fix them. It can also help you track your progress over time and measure your success. This is a long term journey that enables you to check how your keywords are improving, what backlinks to add, undesired broken links existing on your site, etc.

11. Support and maintenance plans

Given that this is not your core business, you might need to consider outsourcing maintenance to our company. The best way to ensure that your website is always up-to-date is to sign up for a support and maintenance plan. This type of plan usually includes all of the above services, as well as other important services such as web hosting, SSL certification, and email support.